It wasn’t difficult to notice the heightened materialism after moving back to HK, but I was surprised that it ranked no.2 in the world in terms of carbon emission due to imported consumptions (article here)!
I see local ads encouraging people to lead a low carbon lifestyle by switching to CFL bulbs, taking shorter showers, setting higher thermostat temperature… but I have yet to see ads encouraging people to buy less stuff, quite impossible in this consumption-driven economy. If only we can learn to “not getting what we want, but wanting what we’ve got”.